# Daisy, an AI College Companion

> Klass Apps asked us for an AI college companion that feels like a living, breathing experience. Daisy is warm, colorful, and soft, more friend than planner.

- Page: https://supermega.design/work/daisy
- Markdown: https://supermega.design/work/daisy.md
- Client: Klass Apps
- Year: 2025
- Services: Mobile App design, AI product, Brand
- Site index for agents: https://supermega.design/llms.txt

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## Project

**Design for how students Actually live.**

### Why

College students live on fluid schedules, but their calendar apps treat them like office workers. Klass Apps asked us for an AI companion that would feel like a “living, breathing experience.”

### How

Students have enough stress, so we made Daisy warm, colourful, and soft, more friend than planner. You tell her your plans, and she fits them into your week.

### Result

Research to a finished app in five months. 40% of students still using it after 30 days · 100k downloads in the first month · 4.9 rating on the App Store.

## Ideas and solutions

- **Plans in your own words.** Students tell Daisy what's happening in a chat, the way they already make plans, and she puts it in their week.
- **A companion, not an office tool.** Calendars treat students like office workers. Daisy is warm, colourful and soft, more friend than planner.
- **She learns your rhythm.** Daisy spots the clashes, finds the gaps and learns how you like to work, so every plan is easier than the last.
- **One flower, many worlds.** The Daisy mark stays the same while her world changes around it, from the posters to the app icon.

## Capabilities

Product Design · Core Flows · Interaction Models · Motion and Feedback · AI Product · Agent Personality · Conversational Flows · Brand Design · Visual Identity · Motion Systems · Campaign Assets

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